Just finished a Unity PM loop for a senior PM role on the monetization tools team. Posting this because Unity PM content online is almost zero.
For context: I came from a B2B SaaS background, not gaming. That was explicitly fine with the recruiter upfront. What they cared about was whether I could learn a highly technical domain and work with engineering on complex product constraints. The loop tested that.
Structure (remote, all in one day): Recruiter screen (30 min) Hiring manager intro (45 min) Product sense round (60 min) Analytical/metrics round (60 min) Cross-functional / execution round (60 min) Leadership and behavioral (60 min)
Product sense: Classic product design question but scoped to Unity's ecosystem. Mine was roughly: design a feature to help indie developers track player retention in their Unity-built game. You need to know the user (indie devs are not enterprise, they're often solo or two-person teams, resource-constrained, technical but not product-trained). Coming in with some knowledge of Unity's existing Analytics product helped me show grounding rather than inventing from scratch.
Analytical round: SQL knowledge expected, though not a SQL exam. They gave me a scenario with a user funnel for a hypothetical Unity developer product and asked me to identify drop-off causes and design experiments to address them. I'd review cohort analysis, funnel metrics, and A/B testing fundamentals.
Execution / cross-functional: Focused on stakeholder management and making hard tradeoffs with engineering. Two specific scenarios, more case-interview-adjacent than pure behavioral.
Behavioral: Standard but rigorous. 'Tell me about a time you killed a feature you championed.' Have something real here. They probe.
I got an offer. Happy to answer specifics.