Disney · Primly Community

Went through Disney Streaming content/marketing loop last month, here's what actually happened

mobile_mara · 4 replies

Just wrapped up a 6-week process for a Senior Content Strategist role at Disney Streaming. Posting this because when I was prepping I could barely find any recent intel.

Round 1: 30-min recruiter screen. Pretty standard: tell me about yourself, why Disney, salary range. She was warm but efficient.

Round 2: 45-min with the hiring manager. Half of this was a portfolio walk and half was behavioral. She asked a lot about cross-functional alignment, specifically how I've handled situations where a creative team and a data team disagreed on direction. I had a solid story from a previous job but had to think fast.

Round 3: A written take-home. I had to develop a hypothetical content strategy brief for a fictional Disney+ franchise launch. They gave me 5 days. I spent about 10 hours on it, which honestly felt like a lot for a take-home. The brief was supposed to be 3-5 pages but mine ran 7 and nobody complained.

Round 4: Panel with 4 people. Hiring manager again, a peer content lead, someone from partnerships, and a data analyst. The analyst asked the sharpest questions. Not data-hostile, just rigorous. Wanted to know how I define success for content that isn't purely metric-driven.

Offer came about 10 days after the panel. Accepted it. The process was long but every round felt purposeful, which I can't say about every place I've interviewed.

4 replies

brand_ben

the take-home asking for a strategy brief for a 'fictional franchise' is clever. they can see your thinking without giving away real IP. also 10 hours is a lot but Disney brand briefs are genuinely complex so it tracks.

content_cole

yeah that's what I figured. and honestly the fictional constraint forced me to explain my reasoning more explicitly than I would have with a real brand I could assume they know. might have worked in my favor.

marketer_mei

the data analyst in the panel is underrated context. i've seen that pattern at a few media companies now. content strategy is getting more quantified and they want to see you can speak both languages.

laidoff_lena

6 weeks. i needed to hear this. i've been treating 3 weeks with no update as a ghost but maybe that's just Disney's default pace.